Job Title: Brand Marketing Specialist
Duration: 3+ Months
Location: Boston, MA
Who are we looking for:
The Sr. Brand Marketing Accounts Professional will understand how to leverage the power of storytelling to drive the business. They will bring the ability to think outside the box, craft creative account marketing plans and execute with excellence. They will be highly detail oriented, an excellent communicator and skilled at working cross-functionally with internal and external stakeholders. They will know how to craft a strong brief and manage a marketing budget, and they’ll be passionate about working with retailers.
Requirements:
• 3-5 years of experience in a marketing role, preferably with a focus on retail brand/account marketing, brand marketing, or digital direct marketing.
• Experience developing retail consumer journeys and programming in both digital and physical retail.
• Strong understanding of retail, visual merchandising, marketplace, consumer experience, and multi-channel marketing.
• Solid understanding of digital platforms including Apps, Email, SEO, Performance Marketing and Social Media.
• Ability to lead and manage multiple projects while remaining detail oriented and able to deliver against functional deadlines.
• Experience with managing budgets, authoring marketing briefs and working with external agencies.
• Excellent written, verbal, presentation, and communication skills.
• Strong analytical skills and business acumen. Proven capability to use data to drive business decisions & marketing optimization.
• Bachelor’s degree or equivalent combination of education, experience or training.
• Ability to travel domestically.
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